Honest Beauty: Best Products and Brand Review
There are a LOT of splendor brands out there, so TBH, it takes lots to seize our interest, specially with regards to celeb-created brands. That stated, on occasion they’re the real deal. Case in factor: Jessica Alba’s Honest Beauty. Alba did no longer just slap her name on a few off-the-shelf products and get in touch with it an afternoon. In reality, Honest Beauty, which turned into founded in 2015 and is primarily based in Los Angeles, has not one but two in-house laboratories at their headquarters, which Alba informed Byrdie are just “proper down the corridor from her office.”
Jessica Alba proudly considers herself a “pioneer of clean beauty.” It become, she explains, critical to her “earlier than it turned into the motion it’s far now.” And Honest Beauty is case in point. Initially, Alba’s concept become her circle of relatives. Like any mom, Alba wanted best the best for the ones closest to her. But in contrast to maximum mothers, Alba had, with the aid of this point, already been the face of three beauty brands (NBD) and had been carrying makeup for jobs for the reason that age of 12.
Honest, she says, “is the logo for absolutely everyone,” and changed into based with the purpose of “democratizing smooth beauty.” Having skilled both eczema and cystic acne, she found out the importance of being aware of the components she placed on her skin and desired to create a line of “smooth make-up and skin care that labored on both a private and professional level.” The logo is widely available—it’s at Target, Amazon, and on Ulta.Com, plus of course, the logo’s personal website. Even better: nothing within the line is above $30.00.
Today, Alba is proud that Honest is at the “vanguard of creating modern, excessive-performance easy splendor products so that you don’t should pick out between what works and what’s right for you.” And because of those in-house labs, no longer best is the business enterprise able to analyze and expand merchandise a great deal faster than the typical velocity of the enterprise, but Alba and her group can offer real-time feedback all through the product components system.
Below, shop some of the logo’s quality products.
Beauty Sleep Resurfacing Serum
This in a single day serum packs a glow-boosting punch thanks to a mix of 5 fruit-derived AHAs: glycolic, lactic, malic, citric, and tartaric. Time release generation enables prevent any infection that might in any other case occur with this kind of blend of acids.
Prime & Perfect Mask
Alba’s pick for a pre-event or post-travel glow-up is this nourishing mask filled with antioxidant-rich super fruits, vitamin E, and shea butter, which work together to leave the skin plump and hydrated.
Magic Gel-to-Milk Cleanser
Makeup removal is easy with this texture-transforming, rose water-infused cleanser. The jelly texture emulsifies into a milk which washes away makeup and dirt and grime from the day.
Honest Beauty Calm & Porefect Serum
This serum is part of the brand’s sensitive skin-friendly collection. It contains marine-derived amino acids, niacinamide, and a calming phyto blend that works to visibly improve skin’s texture, minimize the appearance of pores, and support the skin’s natural barrier.
2-in-1 Extreme Length Mascara + Lash Primer
Alba labels the brand’s double-sided mascara a “game-changer.” The primer increases the wear of the mascara while the mascara itself lengthens, defines, and volumizes lashes.
Liquid Lipstick
This liquid lip comes in 14 colors, has the color payoff you’d expect from any conventional makeup, and yet, is both non-drying and packed with hydrating ingredients like avocado oil and hyaluronic acid.
Vitamin C Radiance Serum
Most skin could benefit from a vitamin C serum, but if it provides more than just antioxidant protection, even better, and that’s what this formulation does. Artichoke extract helps minimize the appearance of pores, hyaluronic acid plumps and hydrates, and mica leaves skin with a bright glow-y finish.
Honest Beauty Crème Cheek Blush
This buildable cream blush can be used to add a natural flush of color, or layered for more pigment.
Calm on foaming cream cleanser
A gentle foaming cleanser specially designed to clean, soothe, and calm sensitive skin. Made with calming phyto-blend™ + amino acids. Works for all skin types.
“this gentle formula leaves my sensitive skin feeling balanced and hydrated.” -jessica alba, honest founder
Dermatologist approved | hypoallergenic | cruelty free | vegan
This foaming face cleanser gently cleanses and rinses away impurities without stripping your skin’s moisture or leaving a residue. Made with amino acids + micro hyaluronic acid, this cleanser supports your skin’s moisture barrier, leaving skin feeling hydrated. Designed with sensitive skin in mind, we added our calming phyto-blend™ to sooth and calm sensitive skin.
Made with:
- Hyaluronic acid: hydrates + moisturizes
- Calming phyto-blend™ calms skin + support skin’s barrier
- Made without: parabens, phthalates, pegs, fragrances, sls
Results
- In a clinical study of 30 women, after 2 weeks of use:
- 100% agreed cleanser left skin feeling soft and smooth
- 93% agreed cleanser thoroughly removed makeup
- 93% agreed cleanser calmed & soothed sensitive skin
- 93% agreed skin felt less sensitive/reactive after using cleanser for 2 weeks
- 90% agreed cleanser gently cleansed sensitive skin without overdrying
- 90% agreed skin texture was visibly smooth/improved after each wash
- 87% agreed cleanser provided a deep, purifying cleanse without leaving residue
- 80% agreed cleanser helped to retain moisture while removing impurities
- Recycling info sustainable product – please recycle
- Tube is made from 35% post consumer recycled plastic
- Cap is made from 100% virgin polypropylene
- Carton is made from recyclable tree-free paper made with upcycled sugarcane*
How to recycle:
- Remove the cap from the tube.
- Be sure to completely rinse out the product from the tube and reassemble the cap before recycling.
Curious to learn more, check out your local recycling center: for us only
*always check with your local municipality for recyclability acceptance
We’re in the process of upgrading our packaging to be more sustainable. Our products may look different, but don’t worry – they’re still the same great formulas you love.
The daily calm lightweight moisturizer
Designed for sensitive skin, this soothing, lightweight moisturizer that hydrates and helps strengthens the skin barrier. Made with calming phyto-blend™ + liquid crystal technology. Works for all skin types.
“i have the most sensitive skin, and this moisturizer keeps it calm.” -jessica alba, honest founder
Dermatologist approved | hypoallergenic | cruelty free | vegan
Does your skin feel irritated? Infused with our calming phyto-blend™ (containing phytosterols + phospholipids), this lightweight moisturizer helps support the skin barrier and helps visibly reduce redness. Micro hyaluronic acid penetrates deeply to help hydrate, while liquid crystal technology creates a moisture-seal to help keep the good stuff in.
Made with:
- Liquid crystal technology: helps create a moisture-seal
- Calming phyto-blend™ w/ phytosterols + phospholipids: calm skin + support skin’s barrier
- Micro-hyaluronic acid: hydrate
- Made without: parabens, phthalates, pegs, dyes, fragrances
Results
- In a clinical study of 33 women, after 2 weeks of use:
- 100% agreed moisturizer smoothed/calmed sensitive skin
- 100% agreed skin feels soft and healthy-looking after use
- 98% agreed moisturizer smoothed/calmed irritated skin
- 97% agreed moisturizer kept skin feeling nourished
- 95% agreed moisturizer visibly reduced/calmed facial redness
- 95% agreed moisturizer replenished dehydrated skin
- 95% agreed skin felt more resilient and balanced after use
- 94% agreed skin feels less sensitive/reactive after 2 weeks of use
- 92% agreed facial redness appears less noticeable after 2 weeks of use
- Carton is made from recyclable tree-free paper made with upcycled sugarcane*
*always check with your local municipality for recyclability acceptance
We’re in the process of upgrading our packaging to be more sustainable. Our products may look different, but don’t worry – they’re still the same great formulas you love.
Calm & porefect serum
A sensitive skin-friendly serum that improves texture and minimizes the appearance of pores. Made with calming phyto-blend™ + marine-derived amino acid. Works for all skin types.
“because i react to everything, i have to be careful with serums. My skin loves this one!” -jessica alba, honest founder
Dermatologist approved | hypoallergenic | cruelty free | vegan
Designed for sensitive skin, this texture-refining serum, made with a marine-derived amino acid, provides gentle exfoliation so skin feels smoother, softer, and more plump. Our calming phyto-blend™ (containing phytosterols + phospholipids) supports skin barrier to soothe and calm sensitivity, while hyaluronic acid helps to hydrate skin.
Made with:
- Marine derived amino acid
Calming phyto-blend™: calm skin + support skin’s barrier
Micro-hyaluronic acid: hydrate
Made without: parabens, synthetic fragrances, pthalates, pegs, dyes
Results
- In a clinical study with 32 women, after 4 weeks of use:
- 94% agreed serum soothed/calmed sensitive skin
- 90% agreed skin feels soft and healthy-looking
- 87% agreed skin feels more resilient and balanced after using serum
- 84% agree skin feels plump and more hydrated after using serum over time
- 84% agree skin texture appears visibly smooth/improved after using serum over time
- 84% agree skin tone appears more even after using serum over time
- 84% agree skin feels less sensitive/reactive after using serum over time
- 81% agree skin has a natural radiance and glow after using serum over time
- Recycling info sustainable product – please recycle
Bottle is made from glass
Carton is made from recyclable tree-free paper made with upcycled sugarcane*
How to recycle:
- Remove the dropper from the bottle and discard.
- Be sure to completely rinse out the product from the bottle before recycling. Did you know that packaging with more than 10% of product will not get recycled?
Curious to learn more, check out your local recycling center: for us only
*always check with your local municipality for recyclability acceptance
We’re in the process of upgrading our packaging to be more sustainable. Our products may look different, but don’t worry – they’re still the same great formulas you love.
Elevated hydration mist
A hyaluronic acid infused mist that quenches your skin and soothes your senses thanks to a relaxing botanical scent. Made with 2 types of hyaluronic acid. Works for all skin types.
“it’s like an instant spa treatment, all the time!” -jessica alba, honest founder
Dermatologist tested | cruelty free | vegan
Drink up. This ultra fine hydrating mist quenches your skin and helps attract moisture with two types of hyaluronic acid. It’s relaxing botanical scent soothes the senses for an instant spa moment. Mist on whenever you need an instant burst of hydration.
Made with
- 2 sizes of hyaluronic acid: hydrate
- 2 types of ha with different molecular weights designed to help bind + retain moisture in different layers of the skin
- Made without: parabens, phthalates, pegs, dyes, synthetic fragrances
- Recycling info sustainable product – please recycle
- Bottle is made from 100% post consumer recycled plastic
- Cap is made from 100% virgin polypropylene
- Carton is made from recyclable tree-free paper made with upcycled sugarcane*
How to recycle:
- Remove the cap and pump from the bottle.
- Discard the pump.
- Be sure to completely rinse out the product from the bottle and cap before recycling.
Curious to learn more, check out your local recycling center for us only.
*always check with your local municipality for recyclability acceptance
We’re in the process of upgrading our packaging to be more sustainable. Our products may look different, but don’t worry – they’re still the same great formulas you love.