About Cuup
Cuup is transforming how we think about the undergarment industry. In order to design bras that fit the modern female form, the brand has moved away from outdated size charts that we have been taught to just deal with.
This no-nonsense company cuts the need for frills and lace and instead focuses on ensuring an optimal fit. Cuup’s ability to offer high-performance bras that fit how real women are shaped has earned the brand over 186k followers on Instagram. Its sleek and functional products have landed features in Refinery29, InStyle, Harper’s Bazaar, and Vogue Magazine, just to name a few.
Ladies, we all know how much of a pain it is to go bra shopping. Perhaps this brand can serve as a light of hope amid the darkness. Stay tuned, as this Cuup bras review takes a closer look at the company, its products, customer ratings, promotions, and more to help you decide if its undergarments are worth adding to your collection.
THE BALCONETTE
DESCRIPTION
A modern classic, optimized for Swim. This silhouette’s iconic wide set straps and straight neckline are translated into a moveable, made-to-fit Swim top for stylish support in and out of the water.
Wide-set straps and a straight neckline with cups that flatter, gently lift, and separate
In collaboration with ECONYL®, our high-performance regenerated nylon was created using fishing nets pulled straight from the sea, along with discarded fabrics, and recycled nylon
Material is chlorine, salt water, sunscreen and fade resistant with UPF 50 protection
Lightweight underwire is flexible and distraction-free: no poking, no digging
FIT DETAILS
- This item runs small, we suggest sizing up a cup
- Supports all CUUP sizes comfortably, but may be better for more bottom-heavy boob shapes
- Customized CUUP Slide & Set™ back closure system offers a better fit with band adjustability
FABRIC + CARE
- 78% Recycled ECONYL® Polyamide, 22% Elastane
- Hand wash cold. Lay flat dry. Do not bleach.
SHIPPING + RETURNS
- Free shipping on orders over $75.
- Full-Priced Full-Priced Swim tops, bottoms, one-pieces, and accessories can be returned within 30 days of receiving.
THE THONG PACK OF 3
DESCRIPTION
A minimal coverage, mid rise silhouette. The Thong is cut with the same flattering back V shape as our Bikini.
Includes three pairs of the Thong in Modal (Blush, Sand, Taupe)
Minimal back end coverage, offers a seamless appearance under clothing
Made from Modal for superior softness and breathability
Antimicrobial bamboo lining wicks moisture and keeps you comfortable
FIT DETAILS
Mid rise cut can be styled to sit high, or low across the hips
Luxurious construction means a no-dent, high-stretch waistband that’s distraction-free
FABRIC + CARE
- Body: 88% Modal/12% Elastane
- Gusset: 95% Bamboo 5% spandex
- Machine wash delicate or hand wash warm. Do not bleach. Dry low heat.
SHIPPING + RETURNS
- Free shipping on orders over $75.
- Full-priced underwear can be returned for a refund or exchange within 30 days of receiving.
THE PLUNGE
DESCRIPTION
This sexy, pared down silhouette offers the freedom of a bralette, with the stability of an underwire bra. A deep V neckline naturally shapes and flatters to create an effortlessly stylish, feminine cut for everyday.
Deep V silhouette creates natural shaping and flattering, graphic lines
Soft, sheer, unlined, and breathable Power Mesh delivers support without the weight
Lightweight underwire is flexible and distraction-free: no poking, no digging
FIT DETAILS
supports all CUUP sizes comfortably, but may be better for rounder boob shapes
Bonded wing and neckline details provide band stability and support
Adjustable straps set with gold patent-pending hardware and a triple hook-and-eye ensure proper fit
FABRIC + CARE
- 79% Nylon/21% Spandex
- Machine wash delicate or hand wash cold. Do not bleach. Lay flat dry.
SHIPPING + RETURNS
- Free shipping on orders over $75.
- Full-priced bras can be returned for a refund or exchange within 30 days of receiving.
THE SCOOP
DESCRIPTION
Curved, sculpted support at its finest. This inventive silhouette is made to accentuate your natural form, while being a comfortably forgettable, made-for-movement Swim top.
A rounded neckline and curved silhouette seamlessly extend into the straps for ultimate flexibility and all-day support
In collaboration with ECONYL®, our high-performance regenerated nylon was created using fishing nets pulled straight from the sea, along with discarded fabrics, and recycled nylon
Material is chlorine, salt water, sunscreen and fade resistant with UPF 50 protection
Lightweight underwire is flexible and distraction-free: no poking, no digging
FIT DETAILS
- This item runs small, we suggest sizing up a cup
- Our most universally fit-forgiving and supportive silhouette
- Customized CUUP Slide & Set™ back closure system offers a better fit with band adjustability
FABRIC + CARE
- 78% Recycled ECONYL® Polyamide, 22% Elastane
- Hand wash cold. Lay flat dry. Do not bleach.
SHIPPING + RETURNS
- Free shipping on orders over $75.
- Full-Priced Swim Tops & Bottoms can be returned within 30 days of receiving.
THE BANDEAU
DESCRIPTION
No straps, no problem. A sexy and streamlined wireless bandeau with gathered detailing and a custom U-shaped center hook that gives a subtle lift and stays in place all day.
A straight neckline, gathered cup detailing, and customized U-shaped hook offer a subtle lift and lay-flat fit
In collaboration with ECONYL ®, our high-performance regenerated nylon was created using fishing nets pulled straight from the sea, along with discarded fabrics
Material is chlorine, salt water, sunscreen and fade resistant with UPF 50 protection
FIT DETAILS
- Please refer to our sizing chart for more details on fit; if you’re in between band sizes, we suggest going down a size
- Gathered front-detailing extends into the back band and flexible side-boning offers added support
Secure butterfly clasp back closure in coordinating color - Fully lined, stretchy, and smoothing regenerated nylon for extra coverage
FABRIC + CARE
- 78% Recycled ECONYL® Polyamide, 22% Elastane
- Hand wash cold. Lay flat dry. Do not bleach.
SHIPPING + RETURNS
- Free shipping on orders over $75.
- Full-Priced Swim tops, bottoms, and one-pieces can be returned within 30 days of receiving.
THE STRING TOP
DESCRIPTION
Let’s get minimal. This is the wireless String Bikini top you’ve been waiting for, with our signature approach to adjustability – no ties or knots, just clean lines and a modern, sexy feel.
- An iconic deep V neckline with minimal straps and back coverage
- In collaboration with ECONYL ®, our high-performance regenerated nylon was created using fishing
- nets pulled straight from the sea, along with discarded fabrics
- Material is chlorine, salt water, sunscreen and fade resistant with UPF 50 protection
- Wireless construction with darted seam detailing for natural shaping
FIT DETAILS
- Please refer to our sizing chart for more details on fit
- Customized CUUP Slide & Set™ back closure system offers a better fit with band adjustability
- Fully lined, stretchy, and smoothing regenerated nylon for nipple coverage
FABRIC + CARE
- 78% Recycled ECONYL® Polyamide, 22% Elastane
- Hand wash cold. Lay flat dry. Do not bleach.
SHIPPING + RETURNS
- Free shipping on orders over $75.
- Full-Priced Swim tops, bottoms, one-pieces, and accessories can be returned within 30 days of receiving.
THE PLUNGE ONE PIECE
DESCRIPTION
An icon in the making. A minimal, sexy, and flattering wireless one-piece silhouette with the bold lines and deep V neckline of the Plunge.
Features a deep V neckline and low back, with adjustable crossover back straps and cheeky coverage
In collaboration with ECONYL ®, our high-performance regenerated nylon was created using fishing nets pulled straight from the sea, along with discarded fabrics
Material is chlorine, salt water, sunscreen and fade resistant with UPF 50 protection
Wireless construction with darted seam detailing for natural shaping and subtle lift
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FIT DETAILS
Please refer to our sizing chart for more details on fit; size up or down depending on your torso length
A high cut flatters the hips and elongates the legs
Fully lined, stretchy, and smoothing regenerated nylon offers extra support while gently hugging your form
Crossover back straps are individually adjustable for a customized fit
FABRIC + CARE
- 78% Recycled ECONYL® Polyamide, 22% Elastane
- Hand wash cold. Lay flat dry. Do not bleach.
SHIPPING + RETURNS
- Free shipping on orders over $75.
- Full-Priced Swim Tops, Bottoms and One Pieces can be returned within 30 days of receiving.
THE HIGHWAIST PACK OF 3
DESCRIPTION
The Highwaist is a sensual take on a classic style. Its high rise, high cut silhouette flatters the hips and elongates the legs.
- Includes three pairs of the Highwaist (Clay, Taupe, Black)
- Offers cheeky back end coverage
- Made from Modal for superior softness and breathability
- Antimicrobial bamboo lining wicks moisture and keeps you comfortable
FIT DETAILS
- Waistband hits right at or below the belly button
- A high rise, high cut silhouette flatters the hips and elongates the legs
- Luxurious construction means a no-dent, high-stretch waistband that’s distraction-free
FABRIC + CARE
- Body: 88% Modal/12% Elastane
- Gusset: 95% Bamboo 5% spandex
Machine wash delicate or hand wash warm. Do not bleach. Dry low heat.
SHIPPING + RETURNS
- Free shipping on orders over $75.
- Full-priced underwear can be returned for a refund or exchange within 30 days of receiving.